Episode 34 of the Fan Engagement Pod is a wide ranging conversation with Brighton & Hove Albion Chief Executive & Vice Chair, Paul Barber.
Paul is someone liked and respected throughout the industry, and we cover plenty of ground, ranging from the way in which leadership and values shape the way the club is run at all levels, involving all staff, and how that impacts on engagement with fans, to how important intention has been in rebuilding Brighton from a club that nearly disappeared, to one that is now in the top flight for their fourth season in a row.
We also touch on the Covid pandemic and his views on the return of fans and the challenge of engaging them throughout, as well as looking at esports and how it can be used to attract and retain a new generation of fans.
Don’t forget we’ve got loads of other episodes, including the new Bas Chat, where we take a particular look at activations, sponsorships and partnerships between brands and rights holders with a Fan Engagement flavour, with a real expert in the field, Bas Schnater. Due to circumstances beyond my control, the episode due out this week (25th Feb) will now be coming on on the 4th March. We’ll return to the regular date of the last Thursday of every month for the scheduled March episode. Listen via the usual channels. Search Fan Engagement Pod.
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