Erica Davies is one of the UK’s most influential fashion Instagrammers, with 166k followers. So how did the Covid pandemic impact how she worked, how she coped, and her take on fashion and how it makes us all feel?
For the last few years, former newspaper fashion editor Erica has been on a momentous trajectory (we’re not allowed to say the ‘J’ word 😉), building up her personal brand on Instagram. By the start of 2020, she’d amassed hundreds of thousands of followers, had written a style guide Fashion is a Neutral which was about to come out, and had worked out the personal boundaries that made her feel comfortable on social media.
But then Covid hit: and Erica had to totally change the sort of content she put out, deal with a full house, and release her book in the midst of a global pandemic.
In this episode, Erica shares how she got through all the above, plus the sadness she feels at not being able to help out her parents, and the transformative effect of clothes on our mental health.
Thanks so much to Erica for taking part – and thanks so much for listening! Please like, subscribe and share, we really appreciate it. 💚
How to Cope is hosted by writer Becky Howard and psychotherapist Lucy Clyde. You can follow us on Twitter @_beckyhoward @lucysclyde @cope_podcast
Leopard is a Neutral: A Really Useful Style Guide
https://www.amazon.co.uk/Leopard-Neutral-Really-Useful-Style/dp/1529333717
https://www.waterstones.com/book/leopard-is-a-neutral/erica-davies/9781529333718
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