When one Rodeo Drive was not enough, they built Two Rodeo Drive. In the late 1980s, the visionary San Francisco real estate developer Douglas Stitzel burst onto the scene with an idea for a new, European-style shopping complex. Located on the corner of Rodeo Drive and Wilshire Boulevard, it would work like a companion to the world’s leading luxury thoroughfare. Today it is lined with a restaurant and boutiques operated by some of the greatest names in fashion retail including Etro, Lanvin, Versace, Jimmy Choo as well as Tiffany & Co.
Host Bronwyn Cosgrave explores the creation of Two Rodeo Drive with Stitzel’s right hands on the project, along with architecture critic Paul Goldberger, fashion journalist Merle Ginsberg, legendary hair stylist José Eber, Bill Wiley, Director at CBRE, worldwide leader in real estate services, who manages Two Rodeo Drive today and Kathy Gohari, Vice President of the Rodeo Drive Committee. They tell the story of Two Rodeo Drive for the first time, what happened after Stitzel realized his dream of building it, and also share their views on what’s next for the street.
Podcast webpage: rodeodrive-bh.com/podcast
CONTACT
Lyn Winter, Executive Producer, Lyn Winter, Inc., 213 446 0788, rodeodrive@lynwinter.com
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