In this podcast, Guy Kawasaki explains ‘I can’t make a case that this is a great time to start a company, but Entrepreneurs are going to start companies, when they want to start companies.’ Though the pandemic has thrown up lots of challenges, it also brings up opportunities.' So what are the key things that Entrepreneurs need to know right now, and what are the keys to making your start a success.
ABOUT GUY KAWASAKI
Guy Kawasaki is the author of no less than 15 books, all of which are textbooks for the leading academic institutions in the world. He’s a multiple New York Times and Washington Post best seller, and is probably best known for The Art of the Start, a blueprint for anybody trying to start anything. He was one of Apple’s original marketers who worked on the Macintosh launch in the 80s, and a longtime champion of Evangelistic Marketing.
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