This week's episode is all about PR and brand building. Once a month, I'll be sharing an episode on all things brand building and will answer any questions you have!
In This Episode, You Will Learn:
- A bit about how I got into PR and why I started the Active Ingredient podcast (4:20)
- Life grows externally in proportion to how stable it is inward (7:00)
- PR is a long game (9:00)
- What is PR at its core? (10:45)
- How to create a compelling pitch (14:00)
- How to know a founder or a brand is ready to invest in PR (17:40)
- How to get into PR and brand building (23:40)
Sophie's Instagram: @sophieiweill
Follow us on Instagram: @ActiveIngredient
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