In this inspiring episode of Yo Quiero Dinero, host Jannese Torres sits down with Joyce Medeiros, co-founder of Investrio—a financial platform designed to help solopreneurs master both personal and business money management. From her beginnings as a first-gen immigrant working on Wall Street to taking the leap into the startup world, Joyce shares her journey of resilience, risk-taking, and purpose-driven innovation.
You’ll hear how she pivoted from a failed product launch to building a tool that simplifies finances through color-coded tracking, AI-powered support, and a thriving entrepreneur community. Joyce opens up about navigating the male-dominated finance world, securing funding as a Latina founder, and the sacrifices behind the startup grind. Whether you’re a budding entrepreneur or a seasoned business owner, this episode offers practical tips, hard-earned lessons, and a reminder that experimentation and a supportive community can be the keys to success.
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