Erik Torstensson, co-founder and creative director of denim designers FRAME, invites us to their brand new store in London.
How do you succeed in the fast-moving world that is fashion?
In this episode we talk about:
-Ten years of FRAME
-The importance of hustling, even after international success.
-The ruthlessness of the fashion industry
-Environmentally conscious fashion
-How to go from growing up on a farm in Sweden to running a global company
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