When you listen to your favorite podcasts, do you get the feeling that you’re entering a sacred space where hosts can tap into taboo subjects without judgement?
Hey! It’s Ginni here with your weekly dose of news from the Land of Pod.
If you were lucky enough to have cable TV in the 90s, then you probably remember this iconic intro:
The Real World was a groundbreaking lifestyle-documentary series that launched our appetite for reality TV. Over 33 seasons, audiences worldwide witnessed complex conversations around race relations, gender, homosexuality, and AIDS.
Part of what made it so special was the “realness” of the cast and the show’s ability to deep dive into serious issues with real humans, learning as they go.
Podcasting shares a lot with this dedication to “getting real”. A recent Acast survey of 1,000 listeners demonstrated that podcasts are revered as safe spaces for talking and learning about the intricacies of less talked about topics. Pods have become a place for real-talk about mental health, financial debt, medical issues and sexual health,
Among those surveyed, 57% said they turn to podcasts for conversations around sensitive topics, and a whopping 92% said they feel open to hearing such conversations covered on their favorite pods.
So, if you’re looking for a safe space to explore the “real” real world, then what are you waiting for? There are only about 900,000 podcasts for you to choose from!
Until next week, keep on keepin’ it real!
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