In this month's episode Bob interviews Marc Greenspan from Research Director, Inc. They discuss two of NASCAR fan's biggest strengths for sellers, loyalty and spending power.
Links to the original Radio Ink articles written by Marc discussed in this episode:
Selling the Value of Your Older Audience
MARC GREENSPAN
FOUNDER/CEO - RESEARCH DIRECTOR, INC.
Office: 410-295-6619 x11
mgreenspan@ResearchDirectorInc.com
#sales
#NASCAR
#radio
#sports
#media
#advertising
#marketing
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