Understand today how eCommerce entrepreneurs succeed in their business. The stages most eCommerce business passes all over the globe. And know how to use dropshipping well.
Some topics covered on this podcast:
We demystify all of this in this podcast with the Senior Account Manager at Budai Media, Ben Erdelyi.
The business needs to adapt new best practices and keep following the marketing trends to reach and retain customers.
Most online store owners started selecting a few products they would like to promote. After a while, they saw what product performed the best and they hit the next stage, which is building an online store to make their customers have their experience.
Once the store has a good number of customers, the business owner starts to implement the retention marketing strategy. But this all takes too much time and previous knowledge. That's why some online store owners prefer to hire an agency, to build up their marketing strategy, which is an even better option.
A recent article about dropshipping made some people think twice about this way of doing online sales. The truth is that dropshipping is a way to start your journey on eCommerce.
If you ever played poker, you know how is to take risks. In dropshipping you are also taking risks. And that's the common thing between poker and dropshipping. But, if you know how to dropship, what is the problem in doing that?
Some really successful eCommerce business owners started as dropshipping. And then they hit the stage of building a brand, creating an inventory, and manufacturing their own products. And if you can use dropshipping as a step to succeed with your eCommerce, there is no reason to be ashamed of it.
During his career, Ben had the opportunity to have his own eCommerce and tried different strategies. By hitting the marketing place, he met great people from the online business world and noticed the issue of micromanagement.
Efficiency is the key and this will have a direct impact on your ROI. You should care about the results, always.
As a final insight, Ben said: focus on the right thing!
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