Anyone can start a dropshipping store online, but it’s becoming increasingly difficult to stand out in a highly-saturated industry these days…
Which is where our next guest on The Ecom Show, Joseph Ianni, comes in!
Joseph is a podcaster extraordinaire from Canada, and a brand ambassador for one of Budai Media’s partners, Debutify. Debutify touts itself as the world’s best free Shopify theme, but it’s so much more than that!
Joseph and The Ecom Show’s host Daniel sit down and discuss what it takes to succeed in ecommerce these days along with:
✔️ The perks of using Debutify
✔️ How important it is to build a community in any niche/business
✔️ The ever-changing world of Podcasting
✔️ Is Dropshipping dead?
✔️ Long-term goals for dropshippers
Debutify is much more than a template, essentially allowing busy ecommerce store owners to focus their attention on marketing while they handle the conversion rates. With 28 add-ons and counting, it’s constantly adding more helpful tools to convert better and make more money.
Joseph mentioned that aside from the friendly free trial that you can test right now, there are multiple plans, with the most basic costing $19 a month. The highest tier plan gives subscribers access to product research for winning items, a community to bounce ideas off, and a mentor to help you evolve!
Whether you are crafting customized email campaigns or launching your podcast, Joseph says you need to cultivate your community. The best podcasts and brands have in-jokes, community discourse, and audience engagement to let people know they are part of the process.
Aside from that, people in ecommerce and dropshipping come from all different backgrounds with even more personal interests, so it’s up to us to figure out our specific audiences and learn how to talk to them.
Joseph always enjoyed video game podcasts, but he never imagined that his love of video games would catapult him towards his true passion: hosting his own podcasts!
Since he first got started several years ago, the landscape in podcasting has changed dramatically. It was once seen as an extension of radio and only audio-centric, but now there are podcast videos, and it has become more mainstream in general. His own podcast for Debutify, Ecomonics is a fantastic resource for aspiring ecommerce business owners, with knowledgeable guests (like our very own founder Daniel) covering various topics!
“Is dropshipping still alive?” The answer is an emphatic YES. According to Joseph, the only thing that has changed is that dropshipping is more saturated with a lot more competition now, which is why it pays to have services like Debutify on your side.
You can still compete these days, but you need to evolve with the industry and do a better job than your competitors. He says that nothing really dies. Radio never died despite what others believe, it just adapted and evolved, and that is precisely what we are seeing from dropshipping now.
From everyone Joseph and Daniel have spoken to, it seems that no one ever wants to stay a dropshipper for the rest of their life. Some get burnt-out, some go on to open marketing agencies to capitalize on their self-taught skills, and some opt to start ecommerce brands with their own products.
Most people just dropship to raise some capital for future endeavors, while others like to kick back, automate, and travel the world while the money comes in each month! The point is that you can learn lots from dropshipping and ecommerce, even if becoming a merchant isn’t your endgame!
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