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Description

Our guest this week is a CSP, SPHR, and an SHRM-SCP! A whole lot of letters for an amazing woman; a speaker, an author, a coach, and a "Business Book Strategist." She believes that it's holy work in writing and telling your story. She also believes it's holy work to help others tell theirs.

Cathy Fyock has a story, let's hear it!

What's In Store For You

• [02:55] Cathy Fyock is a Business Book Strategist and a "Possibility Partner." What does the latter mean and where did it come from?
• [03:52] What is a business book in the context of a professional speaker?
• [04:30] Has Cathy worked with an author on a business book written as a parable or a story?
• [05:01] What are some of the challenges in writing a business parable?
• [05:45] How has Cathy managed to write nine (9) books over the years whereas others struggle for decades to write even one?
• [06:32] What does Cathy believe are some benefits in writing?
• [07:56] How does one know what book to write that will sell?
• [09:59] How can one write confidently about a topic that is not yet their area of expertise?
• [10:59] What is "Productive Procrastination" and how is it detrimental to writers?
• [11:49] Cathy shares with us her new book, "The Speaker Author: Sell More Books and Book More Speeches" and the process of how it came to be.
• [13:03] What is one of the biggest challenges that Cathy's clients face?
• [14:54] What are Cathy's tips for new speakers and writers on how to get into the industry?
• [15:58] What about for those with experience; how do they gain more traction in their next endeavors?

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RESOURCES

1. Hallelujah!: An Anthem for Purposeful Work by Cathy Fyock;
2. The Speaker Author: Sell More Books and Book More Speeches by Cathy Fyock and Lois Creamer;
3. Book a Complimentary Strategy Session with Cathy Fyock!
4. Find Your Voice: 28 Secrets To Inspire You To Speak Up by Robert Kennedy III;
5. Speak Write Now Community;
6. podcast(at)robertkennedy3.com - send your questions and comments;
7. Voice message - hear your voice on-air!
8. The RK3 Show Patreon page (Help us keep this show going and get perks. Be a patron of this show!)

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