Why do so many change initiatives fail? According to top CEO coach Erika Andersen, it's because leaders don't have a plan for the people side of change. This video is A 4-Step Playbook for Leading Your Team Through Change. Learn the four critical levers—Understanding, Priorities, Control, and Support—that will help you guide your employees through the difficult process of transformation . This is the definitive guide for leading your team through change. Check out the company: https://proteus-international.com
Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory
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🕒 CHAPTERS
00:00 - "Change Capable": The Most Important Skill for Leaders
03:15 - Why You Must "Practice What You Preach"
07:22 - Why Our Brains Are Biologically Wired to Resist Change
12:40 - The "Change Arc": Shifting Your Team's Mindset
18:10 - The Leader's Playbook for Change Begins
19:05 - Step 1: Give Understanding & Be Transparent
21:30 - Step 2: Clarify What ISN'T Changing
24:02 - Step 3: Give Your Team Control & Choices
27:15 - Step 4: Give Support (And Why Listening is Key)
31:50 - The Biggest Mistake CEOs Make During a Reorg
35:18 - Final Thought: You CAN Rewire Your Brain for Change
📈 WORK WITH ME
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