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Description

My new season, season 5, is all about Stories of Success in interim and fractional CxO roles. I am excited to bring you top CxOs in the field discussing their style, pricing, approach and how they started off in their current role. A learning curve for me, but also a learning for anyone aspiring to become a freelance consultant, start a portfolio career or build a business as an interim or fractional leader.   Episode one and season starter is with Victoria Rusnac!   She is an interim Chief Marketing Officer. Her speciality is in startup growth marketing strategies, including branding, performance and product marketing. When we first met she used terms like 'CMO in demand' or 'Marketing as a Service' or even 'crisis CMO'. She has a lot of experience in marketing and turnarounds.   Things we discussed:

 

Volker is a sales, strategy and leadership consultant working as an interim CRO. Find out more on his website or subscribe to his newsletter.


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