Embracing Purpose and Creativity with Genevieve Pituro
In this inspiring episode of the Creativity Boost podcast, host welcomes Genevieve Pituro, a successful marketing executive turned nonprofit founder. Genevieve shares her journey from the corporate world to founding a nonprofit that has distributed over 8 million pajamas to children in need worldwide. The conversation delves into the importance of finding one's purpose, the role of creativity in fulfilling it, and the challenges she faced, including raising funds and overcoming fear. Genevieve emphasizes the power of storytelling, moxie, and persistent passion in achieving one's goals and making a meaningful impact. She also provides insights into transitioning from a corporate career to a purpose-driven life and encourages others to pursue their passions despite obstacles. The episode concludes with valuable advice for listeners to discover and act on their own purpose.
Guest Profile
Genevieve Piturro's journey has taken her from a little girl's question in a homeless shelter to The Oprah
Winfrey Show to boardrooms and stages across America. She is an inspirational speaker, 7x award-winning
Amazon bestselling author, and purpose consultant empowering individuals, groups, and companies to power
their purpose, inspire their teams and launch their legacies. She was a successful television marketing executive
until a sudden inner voice challenged her direction and she dramatically altered the path of her life. She found
her true purpose when a simple question from a six-year-old girl in an emergency shelter changed everything. In
2001, she jumped off the corporate ladder and founded the hugely successful national nonprofit, Pajama
Program.
Host Links
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00:00 Introduction to Purpose
00:44 Welcome to Creativity Boost Podcast
01:30 Meet Genevieve Pituro
01:59 Genevieve's Journey to Nonprofit
03:14 The Birth of Pajama Program
04:47 Impact and Growth of Pajama Program
06:34 Role of Creativity in Nonprofit Success
09:38 Genevieve's Books and Their Stories
11:30 Advice for Aspiring Nonprofit Founders
23:15 Challenges and Overcoming Them
24:42 Genevieve's Current Endeavors
41:33 Final Thoughts and Farewell
🎙️ Thanks for listening
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