Description

Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, talks with Melodie Terry VP of Marketing at SupplyPike.  

Stuff we discuss:

• Focusing webinar content on prospects’ problems and desired outcomea, not on your solution
• Producing marketing content that doesn’t feel like a bait and switch
• Webinar planning strategy
• How SupplyPike increased demo requests by 200%
• The value of giving before taking and providing value before pitching 

Learn more about SupplyPike 

Connect with Melodie on LinkedIn 

The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.

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