Description

Post-pandemic, customers have and continue to reevaluate what’s important to them. At a time when consumers are more willing to switch brands or try alternatives, how can brands ensure customer satisfaction to reduce churn and increase loyalty?

Lead Forensics recently held a webinar on 20 October 2021 with a panel of tech leaders who share valuable insights and opinions on this hot topic!

Tim Bond, Director of Content Strategy and Insight at Data & Marketing Association, hosted the webinar, and the expert panel was made up of:

• Karin O’Grady, Global Head of Customer Marketing at Cognism 
• Molly O’Hare, Director, EMEA Operations at G2
• Owen McIntyre, Retention Marketing Manager at Lead Forensics 
• Orla Walsh, Customer Success Manager at Panintelligence
• Jonathan Adams, Principal Consultant at SBR Consulting

Our experts discuss why it’s more important than ever to understand your customer, the value of building strategic relationships, how to exceed expectations across touchpoints, why software is pivotal, and finally, their top tips on how to improve customer retention.

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