In this episode, we dive into why startups should rethink their reliance on paid advertising and embrace the power of newsletter communities. While ads provide quick traffic, they come with high costs, fleeting engagement, and algorithm uncertainty. Instead, a well-crafted newsletter strategy offers direct communication, cost savings, and long-term audience growth. We explore real-world case studies, actionable tips for building a thriving newsletter, and best practices for engagement and retention. Tune in to discover how shifting from ad-driven marketing to a newsletter-first approach can lead to sustainable success in today’s digital landscape.
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