In this episode, we dive into the world of email metrics and how they can transform your fundraising campaigns. Learn the ins and outs of key metrics like open rates, click-through rates (CTR), and click-to-open rates (CTOR), and discover actionable strategies to optimize your emails for maximum donor engagement. Whether you’re a seasoned fundraiser or just starting, this episode will equip you with the tools and insights to refine your approach, inspire action, and achieve your fundraising goals. Don’t miss this data-driven guide to email marketing success!
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