Is Design/build the most difficult trade of all? As a landscape architect, a nurserymen and design/ build business owner, sometimes I feel like I have seen it all.
From a small nursery office to a large landscape architectural firm, from the inside track of an interiorscape company, to the retail aisles of a supplier, I have plied the trade - and from the fast paced world of a computer imaging company doing industry trade shows, to my own small sole proprietorship, I have been in various facets of the green industry for over 40 years. I'm now managing a design/build operation with about 50 people on staff - and this is either the nirvana of my sweet spot ...or Dante's third circle of hell - depending upon the time of week you might ask me.
But this work is like having kids - I think - the most horrible and wonderful thing that can happen to anyone lucky enough or stupid enough to get into it.
So, why do we choose to work in this, the most difficult of trades - and what makes it so complex?
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