Description

Welcome back to the Prescribing Success podcast! Today we are going to dive into the essentials of pricing your offers. Whether you're just starting out or looking to refine your approach, understanding the key factors in pricing can make a significant difference in your business success. Let’s break down what you need to consider to price your products effectively!

Topics Covered:

• Before setting a price, know both your direct and indirect costs, including production, marketing, and admin expenses. 
• Research your target audience and competitors.
• While costs and competitors are important, also think about the value you provide to your customers. This can guide how you position your offers.
• It’s easier to raise your prices gradually than to lower them after they’ve been set. Starting lower can help attract initial buyers who will feel lucky to get in before the price goes up.
• Techniques like charm pricing (e.g., $9.99 instead of $10) can increase sales by making prices seem more attractive. 

Feel free to take these insights and apply them to your pricing strategy. Happy selling!

Want to learn more? Visit https://www.onlinemedicalentrepreneur.com

Thanks for listening!

If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!

Connect with Hallie:

Instagram

Facebook

Hosted on Acast. See acast.com/privacy for more information.