In this episode, John is joined by Jamie Johnston, the founder of Mattr Dating App. Jamie discusses the inspiration behind creating a revolutionary dating app that prioritises mental health and neurodiversity accessibility. They discuss the challenges faced by neurodiverse individuals in the online dating world and the importance of transparency, authenticity, and fostering genuine connections in a world dominated by superficiality and overwhelming choices.
KEY TAKEAWAYS
Creating a Safe Environment: Jamie highlights the importance of creating a safe environment on dating apps, especially for individuals who are neurodiverse or struggling with mental health issues. Safety measures such as email verification, phone verification, and facial recognition were mentioned to ensure a secure platform.
Limiting Choices: John and Jamie discuss the overwhelming nature of dating apps due to the unlimited choices available. Mattr Dating App aims to limit the number of profiles users can connect with to avoid overwhelming users and prevent addiction to the platform.
Transparency and Communication: Mattr Dating App emphasises transparency and communication in online dating. Users are encouraged to be honest about their strengths and weaknesses through the "honesty box" feature, allowing for open communication about personal traits and preferences.
Nurturing Relationships: The app focuses on nurturing relationships beyond just matching profiles. It offers offline capabilities by recommending places to go based on shared interests, providing a more meaningful and engaging dating experience.
Empowering Users: Jamie highlights the importance of empowering users to be themselves and embrace their strengths and weaknesses. By promoting self-awareness and authenticity, Mattr Dating App aims to create a supportive and inclusive community for all users.
BEST MOMENTS
"I went from being the head of sales for a marketing tech platform to being locked in my flat during the pandemic. My mental health deteriorated, and I was diagnosed with ADHD, which didn't come as a surprise."
"It's like a sales page, isn't it, mostly? You have a background in marketing PR as well. So I guess you know what it's like to try and have to sell something to somebody in the first place and what you think people are going to like."
"We did a lot of research into the space, into seeing all different types of groups from neurotypicals to neurodiversity, to different genders, races, marginalised communities. Overwhelmingly, we found negativity across the board."
"No one listening to this or anyone in the world is great at everything. It's actually physically impossible. So if you say that you're a liar, probably not the best platform for you to be on."
Links: App download - mattr
LinkedIn : (4) Jamie Johnston | LinkedIn
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I am John Kenny, Award Winning Relationship Coach.
Coaching people to experience healthy loving relationships. Having spent a life choosing unhealthy relationships and self sabotaging my own success, I now coach people to live a life they choose.
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