How is AI rewriting the rules of influencer marketing?
Edoardo Ferrari wears multiple hats: he’s the Director of Digital Analytics & AI at a leading beauty company and a fashion entrepreneur. His work is all about balancing creativity, instinct, and technology to drive innovation.
In this episode, we explore:
Don’t miss Edoardo’s signature Italian accent!
His unique experience—spanning startups and global brands—makes this a must-listen for anyone navigating AI in creative industries.
EPISODE BREAKDOWN:
00:00 Introduction
00:40 Edoardo's career & experience
09:41 Data & AI in the beauty space, trend detection
19:45 AI adoption for creative talents, enpowering creators
28:40 Challenges in startups vs large companies
37:00 Impacting fast paced industries
43:50 Ethics & regulation for social media
47:00 Is Ai going to replace creative talents?
50:00 AI for influencers
51:30 Conclusion
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