Based in Berlin, Nina Houwer is co-founder and casting director of Troeber Casting, one of Germany’s most respected agencies. With a job list spanning campaigns for Zalando, Hugo Boss, Adidas and Mercedes-Benz, Nina works closely with global brands and creative teams to find talent who bring authenticity and individuality to screen.
In this episode, Nina discusses what makes talent stand out in today’s market, how individuality is valued over perfection, and how digital and self-tape castings have transformed the process. She also shares insights into Berlin’s creative scene, working with international clients, and the growing influence of AI and technology in casting.
From discovering new faces to managing high-profile productions, Nina offers a grounded look at what it really takes to get booked.
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