Today on the pod we are joined by the Founder & CEO of a United Kingdom-based mycopreneurial venture that combines two of our favorite traditions -
Adaptogenic Mushrooms and Craft Beer!
Everybody in the house please give a warm welcome to Zoey Henderson of Fungtn
In today’s episode Zoey and I dive into the origin story of Fungtn, as well as some of the strategy behind getting a functional mushroom product out of the drawing room and onto shelves around the world - we also unpack the growing trend of alcohol-free craft beer, as well as the specific mushroom and beer flavor profile combinations that define the current Fungtn line up of beers -
We examine the fungi culture of the UK in comparison to the United States, and we examine the workflow of the solo Mycopreneur in launching and scaling a functional mushroom product for the global market
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