Cody McCullough is a multi-faceted creative with a client list to make your eyes water – EA Sports, MLS, Adidas, Venezia, it goes on... and on. Incredible to think it all began with a basic camera and a speculative message to the SoccerBible socials!
He discusses his 'say yes now, figure it out later' approach, his experiences of the creative industry within the game, how they've impacted his enjoyment of it and the feelings this evokes, offering a view on where it all goes from here and what that looks like for him.
Pre-dating the career, traditional North American sports played a pivotal role in his youth before Danny Dyer's Football Factory exposed him to a world he instantly knew he wanted to live in – one that's ultimately about human connection and impacting others.
By his own admission, the landscape isn't perfect, but he loves it and he's in it for the long haul.
Enjoy!
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