A sequel to one of our most popular 'sodes, we're tackling '$#it That Needs To Be Said' about business ownership. Bite-sized things we feel are extremely important, but haven't merited their own 'sode yet.
They include:
- Business Ownership isn't for everyone. You won't necessarily make more money than you were making working somewhere else, and you definitely won't be working less (at least to start).
- You will be pushed out of your comfort zone. Business growth will require personal growth
- Careful who you take advice from. Don't listen to people who haven't been there, and develop your 'bullshit meter' for false claims and promises
- There's no 'magic formula' you need to find. There's no one 'right way' and no easy solutions to building a successful business.
- There's an inverse relationship between your time and finances. You'll have to balance your lifestyle with how much you work, depending on your goals.
- Bragging about revenue is BS. If you hear anyone talking about their 'six-figure', 'seven-figure' or 'multiple-______ figure business', ask them about their profit margin and what they actually take home
- Insurance companies do shenanigans. Don't be surprised when they reject your patient's claims, and don't get involved if it's not part of your model
- No one is out to get you. We're always so worried about little details in our business - do your best, do the right things, and you'll (probably) be fine
- Don't hire just because you're busy. Growing beyond yourself is the largest decision you'll make in your business; don't make it lightly
- Mentorship is Con-Ed for Business. We've all spent years in school, hundreds of thousands in tuition, and more thousands in taking con-ed courses to help provide better patient care. And most of us haven't invested anything at all in becoming a business owner!
Pelvic Business Accelerator
If you're looking to take your pelvic rehab business to the next level in 2024, a new cohort of the Pelvic Business Accelerator starts in January of 2024. Registration opens next week! Check it out - www.pelvicptrising.com/accelerator
About Us
Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy together in 2016.
Together, Jesse and Nicole have helped 400+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!
Get in Touch!
Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).
Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!
