I started tracking my sleep, stress, and meditation, and suddenly, they all improved.
Why? Because what you measure, you manage.
This same principle applies to business, especially in multifamily real estate. Many operators say they want to reduce turnover, increase occupancy, or improve retention. But are they actually tracking their renewal rates? If you’re not measuring key performance indicators, how can you improve them?
Numbers don’t lie, and data-driven decisions always outperform gut instincts.
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