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What if your next breakthrough business idea is hidden in plain sight… where no one else wants to look?

🎙️ What’s covered in this episode:

• How to identify and monetise overlooked markets—even in “unglamorous” industries
• Why your product-market fit might be hiding in plain sight (and how to spot it early)
• The hard lessons from licensing gone wrong—and how to pivot into franchising successfully
• What it really takes to build a premium brand in a saturated or low-trust category
• How to turn business setbacks into growth strategies without losing momentum

David Sauers is the co-founder and CEO of Royal Restrooms, the gold standard in luxury portable restroom rentals for events, weddings, and commercial applications. Founded in 2004, Royal Restrooms has grown into a nationally recognised brand with over 50 office locations across the country.

David also leads Kruger Bush Campers, an overland lifestyle brand inspired by his travels through South Africa and beyond. He’s an expert in business growth, franchising, and customer experience. 

✨The 1:1 Founder Clarity Intensive. The Marketing Coaching Hour is designed for busy small business owners and entrepreneurs. Click here. ✨

💛 Thank you for listening in! 😀

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