There is a thing that’s been talked about in the profession for decades, something which has never really got traction in every firm in a leveraged way. It works in some firms in a small way and in a very few firms in a big way. It’s that thing called 'Advisory'.
How you move your firm from compliance services to advisory services is an ongoing, almost endless question.
And yet, it's normal, it's natural, to have conversations – human being to human being, individual to individual – and you're doing it all the time. It's just that you may not necessarily be seeing it as a natural part of who you are as an accountant working with your clients.
But in this podcast discussion with John Thompson, we discuss the simple, elegant, obvious, natural merits of a normal, human skill that everyone can develop – the skill of conversation.
We can all improve our conversational skills, but we have a level of skill now. We just need to use these skills and recognise that we're using them in different settings, in different ways, and make it a natural, systemic, cultural way of doing things in our firm. And we might just achieve what John, in one of his firms, achieved, which was trebling fees within two years. Sounds like an outlandish headline, but the reality is it's feasible.
Average fees can be £10k per annum, £20k per annum, £30k per annum, and more. We know this because we see it in firms that have embraced having human conversations more often with more clients. And that's what this podcast is about.
So go to humanisethenumbers.online or to your favourite podcast platform and hunt out the Humanise the Numbers podcast with John Thompson.
Please scroll down the podcast’s episode page for the contact information for John and for the additional, downloadable resources mentioned in the podcast.
