How do you define the value you want to deliver to the global marketplace as an entrepreneur? What are the consumer needs or wants that you think you can fulfill? In this episode of the special Ready Entrepreneur series, The Ready Entrepreneur Tour, Case Lane discusses the value - the product or service you can deliver as an entrepreneur. This episode covers how entrepreneur spot value and meet the needs of consumers. You will get tips on identifying business ideas, and on deciding how to contribute through your business.