How many products can you spot during a bond movie? In this episode, Cheryl and Lara talk about how the 007 franchise is an advertising machine and the types of products, places and people it helps to promote. We also chat about how the cross-promotion affects the post production and financing of the Bond franchise.
007 Product Placement Drinking Game
References:
The Guardian “'Coffee is coming': fans spot rogue takeaway cup in Game of Thrones”: https://www.theguardian.com/tv-and-radio/2019/may/06/coffee-is-coming-fans-spot-starbucks-cup-in-game-of-thrones
Condé Nast Traveller “Where 'Call Me By Your Name' was filmed in Italy”: https://www.cntraveller.com/gallery/where-was-call-me-by-your-name-filmed
The Verge “Bond film delays are reportedly causing product placement havoc for brands”: https://www.theverge.com/tldr/2021/1/27/22252018/james-bond-no-time-to-die-hmd-global-nokia-phones-product-placement
NPR “'No Time to Die' shows how the Bond franchise can stay relevant — and profitable”: https://www.npr.org/2021/10/09/1044711550/james-bond-economy-no-time-to-die
Let us know what you think and chat with us on Twitter: https://twitter.com/WTF_WithUs
Check out our YouTube channel for extended conversations and outtakes: https://www.youtube.com/channel/UC1O6GFhumzrq8qNBYZuF_1Q
Theme Music Credit: Ultra Lights by Stefan Kartenberg (c) copyright 2020 Licensed under a Creative Commons Attribution Noncommercial (3.0) license. http://dig.ccmixter.org/files/JeffSpeed68/61225 Ft: Javolenus
