How can businesses effectively navigate the complexities of multiple partnerships to build a co-marketing strategy that drives success? In this 185th episode, Andrew Maff sits down with Kimberley Walker, Director of Brand Partnerships & Business Development of Sportique.
From understanding customer demands and trends, to creating an effective co-marketing strategy, Kimberly shares her insights on how to manage multiple partnerships from drop shipping to wholesale. While it requires continuous research and attention once you get the ball rolling, a well-managed co-marketing strategy can be the difference between a successful business and one that fails to gain traction in the market.
What You'll Learn:
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