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It's no secret that the Kardashians have plenty of haters. A lot of people think, okay, maybe it's a little bit much that they quote-on-quote "flaunt their privilege," like throwing huge birthday bashes during the coronavirus pandemic. However, people are still talking about them, which keeps the Kardashians relevant cultural presences. So--are they really just dumb socialites, or are they  secret marketing and business geniuses? We cover that on the latest episode of "Keeping up with the Not-So-Scientific-Method."

Articles Referenced:
“How Did the Kardashians Make Their Millions” - BBC

“The Kardashian-Jenner Clan are Marketing Genius’” - TheMedium.com

"How Kylie Jenner Turned Her Lip Obsession into a Near-Billion Dollar Business" - Good Morning America

“Kris Jenner: The Marketing Mastermind You Never Expected” - TheMedium.com

“Why a professor says we should all keep up with the Kardashians” - Independent.Co.UK

“The Kardashians: Inspiring or Damaging to Women” - ThePerspective.com

“Why I Unfollowed the Kardashians” - The Sydney Morning Herald