In this episode, we’ll have a deep dive into TikTok marketing, with Laura Savu, Global Community Manager at Tik Tok
Laura has been juggling marketing and social media since 2012. She’s worked for some big brands such as Coca-Cola or Phillip Morris but has also had the agency perspective while at MullenLowe.
For the past year, she’s taken on the challenge of being a Global Community Manager at TikTok - the rising star among social media platforms.
Throughout it all, social media has been her first language, while strategy, planning, and influencer marketing made up her playground.
She’ll touch on future plans for the TikTok platform and they’re planning to make it a successful channel for brands, all based on the principle of native, natural content that is in line with the brand voice.
Find out:
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Resources and Mentions:
Laura on social media
TikTok on social media
Socialinsider on social media
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