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Description

Nola and Lori set out to see if they could take their own professional looking headshots and ‘lifestyle’ professional photos using only their smartphones. How successful were they? What can you learn from their experience so you can take the best photos and use them in branding your side hustle?

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Sticky Brand Lab

Let’s get this shoot, we mean the episode started!

In This Episode You’ll Learn

 Just like you need a website, email address, brand colors and brand messaging for your side hustle, you also need professional headshots and photos as the face of your business. These professional ‘lifestyle’ photos give customers a face to go with the name of your business. It brings a human element to business and can help you promote your personal brand in an incredibly positive way. One really good photo can have multiple uses such as on the about page of your business website, Facebook, Twitter, Instagram, LinkedIn pages as well as in your email signature.

(2:35.54)  What personal branding is and why it’s so important for your side hustle.  

(3:59.92)  The biggest and often most overlooked reason you need professional photos.

(5:57.60)  One of the most important and most visited places on your website.  

(12:23.54)  Use these tips and tricks to capture your best expressions.  

(19:28.23)  Our favorite apps for hiding shadows and minimizing fine lines and wrinkles. 

Resources

Pose Checklist by Photographer Maggie Kirkland

Helpful Videos

From the Science of People

Makeup & poses from Dominique Sachse (pronounced Sacksa): Flattering Poses for Fabulous Photos 

Wardrobe tips from Kimberly Rodriguez of KRPersonalstyle.com;
Link to her YouTube tutorial

Maya of Shameless Swag Link to her YouTube tutorial

Equipment

FREE Editing apps


This Episode was Supported by: 

Middle Kid Media 

Logo Lite and Social Packages for $475 see our offers page for details 

Additional Savings for Other Branding Services Coupon code SBL20 (Excludes Logo Lite & Social Packages)