In today's episode of Tom's Tips I share the best practices of setting up tracking on your websites so you can improve sales and the customer experience. Joining me for this conversation is one of my students, Todd Hart. Todd was asking a bunch of questions about how to track who visits his website and what data we can capture from them. We will dive into understanding how customers are tracked online, what tools are used, and how to use this to improve advertising results.
Tom's Tips episodes are designed to make online business simpler by providing quick tips to improve your marketing, automation, website design, advertising, and much more. This episode is a bit longer than normal but it is filled with gold if you listen to the details.
