Russell Bynum is the President/Creative Director of Bynums Marketing & Communications, Inc. (and its subdivision Bynums Minority Marketing Group). Along with wife Kathy Bynum, Russell has successfully led a 30-year-old advertising and public relations agency that specializes in helping organizations reach out to youth, seniors, families, African Americans, and ethno-diverse populations. As President of Bynums, Russell oversees the company’s branding and design work, and coordinates all creative services. He also assists numerous organizations with unique public relations concerns. Through his work, Russell has helped companies across numerous industries – from banking and healthcare entities to clothing and aviation corporations. With over 36 years of experience, Russell is known for infusing established companies with new, profit-generating ideas and helping new organizations emerge successfully. He has consulted for companies such as UPMC Health Plan, Highmark Health, Capital Blue Cross, American Eagle Outfitters, National City Bank, SBA and others. Clients trust Russell to enliven their brands and unravel complex marketing/PR dilemmas. Under Russell’s direction, Bynums Marketing has received both local and national awards for quality design, creativity, and performance. Beyond the workplace, Russell uses his creativity as Chairman of the Functional Literacy Ministry of Haiti. Russell also has served on boards including the African American Council on the Arts, Daniel’s Den (a cancer outreach ministry) and the Pittsburgh Advertising Federation.
He has been married to Kathy Bynum for over 36 years and they have two daughters, Crystal, Anita one Son in law Joshua. He is a graduate from La Roche University.
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