Description

In this episode of Build Momentum, We have an amazing guest, Dawn McAvoy. She is the Head of Marketing for Acendre. And today she shares how she built her ed-tech journey.

Some Questions I Ask:

• Would you mind sharing your background including your long history in ed-tech and what’s currently happening in ed-tech? (1:18)
• The current situation of the community colleges and how they are experiencing a renaissance right now (4:12)
• Tell me about where you’re working now?  (6:48)
• When do you admit that visionary perspective is one of your superpowers (11:48)
• How do you help people manifest their visions? (13:55)
• How can we hone our skills at both increasing our capacity to think bigger, but then making sure the execution is flawless? (16:06)
• Have you seen PR to be a valuable resource for either yourself or organizations that you've worked with over the years? (22:24)
• What is your future prediction for ed-tech? (23:47)

 In This Episode, You Will Learn:

• What’s happening in ed-tech and the connection of technology and education. (2:23)
• What Acendre is and their online learning piece (6:58)
• Dawn’s visionary perspective on everything and how she is a believer of manifesting your vision. (12:06)
• Learning how to simplify in order to solve the most important problems. (16:16)
• What is empathetic marketing and what it means to Dawn (19:55)
• The Value of PR and the future of ed-tech (22:37) 

Quotes:

“Technology is this great, or it has the capacity to be a great equalizer and to provide access to things that people in certain geographies or certain circumstances wouldn't normally have..”

“I am a believer in manifestation. And to me, manifestation and visions are very aligned. What do you want to manifest?  That's your vision.”

“You have to create a discipline of giving yourself time to vision things. ”

“I think empathetic marketing. It's really about Being able to put yourself in your user, your prospect your customer, like choose your term, it's being able to put yourself into someone else's shoes, and try to understand as much about their situation as possible”

Connect with Dawn McAvoy on:
LinkedIn

Stay in touch with Sarah Williamson:
SWPR GROUP Website
LinkedIn

Stay in touch with Chad Bolser:
LinkedIn

About "The Secret to Transformational Leadership," which Sarah co-authored with Dr. Quintin Shepherd:
Transformational Leadership Secret website
Purchase the print or ebook