Sometimes partners are looking for ways to drive your fans to their location other than couponing. So how do you accommodate this in your sponsorship packages?
This week Rich and I dive into some tactics and ideas other than couponing that you can add to your packages and achieve a similar result to couponing.
------
The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD