Former exec of e-commerce at Marc Jacobs, Ryan Fortwendel makes the jumps from one trend to the next. Leaving the fashion industry in 2016 to explore the health and wellness space, he saw an opening for innovation in the booming sparkling beverage sector. In 2019, he launched Minna, a lightly brewed sparkling tea, that brings the sparkling water velocity to the tea sector.
Minna sits at the intersection of tea and sparkling water, bringing a "better for you" beverage to the space using Fair Trade tea, and only organic, non-GMO ingredients, with no sugars or added sweeteners. A better beverage for a better world - Minna donates 1% of sales to nonprofits advocating for inclusion.
Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, explores some of the most exciting new and growing brands in Los Angeles and the US at large. Each week, the Elevate Your Brand podcast features an entrepreneurial special guest to discuss the past, present and future of their brand.
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