Taking a multi channel approach when it comes to prospecting, allows us to meet our prospects where they are.
Do they pick up the phone, text, are they active on LinkedIn or do they reply to your email? There’s only one way to find out….Test it.
Prior to throwing your list in a sequence, test it to prioritize what channel of communication resonates with certain people. Align the mode to your list.
Tune in to my conversation with @CollinMitchell @Leadium where he breaks down what is working and what isn’t with prospecting.
His advice is timely as the algorithms are constantly changing, here today, gone tomorrow. It is important so stay close to your process and continually test.
#salse b2bsales #salesprocess #abtest #coldcalling
00:00 Introduction
00:50 Welcoming Collin Mitchell
03:20 Outbound Prospecting: Challenges and Roadblocks
05:53 Chasing Metrics That Don't Matter
07:29 Optimizing Your Outbound
10:54 Social: Best Ways To Prospect
16:12 The "Sales Trap"
20:53 Building Out Multiple Messages
23:20 Chat GPT
24:58 The Outbound Prospecting Funnel
28:02 Permission-Based Openers
31:02 Keeping Prospects Engaged: Importance of Video
35;05 Moving Along the Funnel
39:13 Get In Touch with Collin
Get In Touch with Collin
Leadium: https://www.leadium.com/
LinkedIn: https://www.linkedin.com/in/collincmitchell
Collin's Podcast: Sales Transformations: https://salestransformtion.transistor.fm
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