Certain industries have a stigma surrounding them, when you dig deep sometimes it is true, other times it requires a better understanding and then forming your own conclusion.
The pharmaceutical industry has been associated with a transactional sale, minimal relations and difficult to add value.
In my conversation with 20 year pharma sales veteran, Lindsay Haubrich, she shares what she is doing that debunks the stereotypes in the Pharma industry. Ways she is adding value, being consultative with her clients and how she has pivoted to continue to support her clients through the pandemic.
Lindsay shares the characteristics and attributes that make for a strong rep and what those are doing that continue to bring the name down.
For those in Pharma sales looking for ways to further stand out, add value and be truly customer centric I highly recommend a listen.
If you are looking to start career in Pharma sales and wondering what a day in the life looks like, this is a great educator.
00:49 Introducing Lindsay
07: 25 Arrogance
11:24 Authenticity & Empathy
16:13 Vulnerability
25:40 Transactional & Situational Sales
27:54 Leading and Lagging Indicators
30:51 “Keeping the momentum”
33:15 “Kick Ego to the Curb
37:43 “Empty Suits”
42:10 Advice to new reps
43:55 Three tips for those who want to get into the industry
49:45 Get into touch with Lindsay
Connect with Lindsay on LinkedIn here
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To learn more about Karen connect with her on LinkedIn https://www.linkedin.com/in/karen-kelly-sales-trainer-/
If you have any suggestions for guests or topics on the K2 Sales podcast please contact info@k2perform.com
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