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Join Doug Shapiro and Sid as they tackle the biggest sales and showroom challenges in the contract interiors industry — from outdated cold calling and bid-driven selling to training that fails to stick. Learn how leading teams are shifting to targeted outreach, story-led sales training, and micro-learning tools that support today’s mobile, fast-moving workforce.

They explore application-based showrooms that simulate real workplace environments, smarter approaches to RFPs and pricing strategy, and how to move from pushing products to delivering workplace solutions. The key takeaway: ask better discovery questions, build trust faster, and sell outcomes that improve how people work — not just furniture and finishes.

References:

Use coupon code FIRSTIN at checkout to get 50% off your monthly membership at sidmeadows.com/community

The Trend Report Ep. 151 - Love What You Do with Doug Shapiro - https://www.sidmeadows.com/episode151

Connect with Doug:

LinkedIn - https://www.linkedin.com/in/doshapiro/
JSI Furniture - https://www.jsifurniture.com/
Imagine a Place Podcast - https://podcasts.apple.com/pl/podcast/imagine-a-place/id1506501256

The Trend Report is your inside look at the people, products and ideas shaping the future of workplace design.  We explore the evolving world of contract interiors, office furniture, and workplace design. From the interior design industry to commercial furniture and the future of work, we share insights, trends, and strategies that keep the office furniture industry and the interior design community informed and inspired.

Connect with Sid:

Home Page: www.sidmeadows.com
Podcast Website:  https://www.sidmeadows.com/podcast

Sid on LinkedIn
Sid on Instagram
Sid on YouTube

The Trend Report introduction music is provided by Werq by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/4616-werq License: http://creativecommons.org/licenses/by/4.0/