In this episode, freelance copywriter and LinkedIn superstar Dave Harland shares his unique approach to making marketing fun. Dave's known for stirring up trouble on LinkedIn, poking fun at self-acclaimed thought leaders and brightening up the feed for the rest of us. Here, he breaks down his strategy and tells us:
- How he uses humour and parody to stand out on LinkedIn
- How he creates content and manages his time on social media
- Selling silliness to serious stakeholders
- How his marketing has changed over the years
- What he'd do if he was just starting out
- Uncle Tony's response to clients that shift the goalposts
Say hi to Dave:
Say hi to Louise:
Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.
