How do we create an irresistible offer for our product or service? Let's talk about common reasons that a buyer will reject an offer and some strategies for building an irresistible offer.
Highlights
- Why don’t prospects buy? They Don’t trust you. They don’t see the value. They don’t want to make a poor decision.
- Having a great offer solves many problems and makes running the business easier.
- Find ways to increase the perceived value of the service or product.
- Make an offer low risk or have a guarantee.
- Have testimonials or referrals. People love social proof. Formal referral programs can help sweeten an offer.
- Build in some emotional reasons that make an offer irresistible.
