Maximization is only effective when preceded with optimization, and multiplication.
Alan Andersen discuses Optimization first. This means asking yourself "what" and "how" questions, applying Personal Accountability. It is walking through what is effective. Most of the time effectiveness takes planning and preparation.
Multiplication is all about efficiency and producing results. In order to achieve efficiency we must be persistent with a mindset that the more I work this out, like a muscle with continued repetition gets stronger and more efficient with use.
Then Maximization takes over, because of the execution of everything that has been practiced, now works like a finely tuned machine. Maximization is a process and culmination of being effective and efficient leading to excellence.
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