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Host Lisa McCracken welcomes Lynn Jerath, founder and president of Citrine Investment Group and a Forbes 50 Over 50 honoree, for an engaging conversation about the role of family offices in senior housing investment

Lynn shares her 30-year career journey—from major real estate funds to launching Citrine—and offers an insider’s perspective on what family offices are, how to build relationships with them, and why their flexible approach suits the specialized world of senior housing. 

The conversation covers direct vs. fund investments, key advice for new investors, and Lynn’s bullish outlook for senior housing amid rising demand and limited new supply. Discover practical tips for accessing capital and hear what makes senior housing a compelling opportunity for today’s investors. 

If you’re interested in how capital is flowing into senior housing, informed by practical advice from an industry leader, this is an episode you won’t want to miss. 

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