Meet Sharon Patterson from Into The Blue Agency.
As a full service agency, Into The Blue focus on the balance of results and creative. Without results, we're simply ineffective especially in today's business climate.
Sharon believes in win-win relationships between us and our clients as well as the relationships and collaborations we forge on their behalf with the press, influencers, the community and verticals.
To be effective you have to immerse yourself in their brand in order to uncover, craft and create an environment of inclusion and loyalty with their target audience and customers. When customers feel valued and included, both win.
Today's consumer wants to feel a connection, to know there are humans and a soul behind a brand. Too often marketing is impersonal, a heavy reliance on social media as the persona behind the brand without that true interaction.
When consulting with companies large to small - they're too close to see the image they project, they lack perspective. This is most evident ecommerce sites to social media where brands forget its "social" media... not a free environment to post ad-style content.
Sharon often shares metaphoric examples they can objectively consider and relate to in order to help them evolve to a true full-five-senses brand that connects and engages with their customer base. Additionally, as media and marketing has become increasingly fragmented; many small businesses have lost how to effectively advertise and build their customer base.
Sharon shares with them a 15 step process to be discovered, generate broader awareness, generate reviews, build loyalty and initiate effective referral marketing in both a tangible and digital world.
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Connect with Sharon & Into The Blue Agency:
Website: https://www.intotheblueagency.com
Facebook: https://www.facebook.com/thesharonp
LinkedIn: https://www.linkedin.com/in/sharonpatterson1
Pinterest: https://www.pinterest.com/TheSharonP
Instagram: https://www.instagram.com/thesharonp
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Connect With Chris & The Show:
Website: https://thechrismclean.com/podcast
Facebook: https://facebook.com/ChrisMcleanCoaching
LinkedIn: https://linkedin.com/in/thechrismclean
Instagram: https://instagram.com/the.chris.mclean
YouTube: https://youtube.com/c/ChrisMcLeanCoach
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About Chris McLean
Watch My FREE Training for Agency Owners: https://bit.ly/agencycontrol
Grab My FREE Agency report here: https://bit.ly/Control-Report
Visit My Website: https://www.thechrismclean.com
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Wanna Chat About Working With Chris?
Book a complimentary Strategy Session: https://calendly.com/chrismclean/control
