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Designing an intentional maternity leave as a business owner involves strategic planning across marketing, systems, structures, team support, and financial management. This episode is a detailed breakdown with ideas and examples for moms at different stages of business to design their ideal maternity leave experience.
In this episode we discuss:
- How to plan your marketing so that when you return from maternity leave you can hit the ground running
- Dividing your marketing into pre-scheduled, delegated and automated
- Changing your relationship to and cadence of social media marketing so that it works for you in your new season of life (without the stress of "HAVING TO" consistently post)
- Workflows that support life outside of work even when you want your marketing to bring in consistent community members while you're stepping away to be with your baby
- Systems and structures that hold your business together so that you don't have to be burdened by everything alone
- Team roles and my suggestion for at least one investment that is so worth the ROI in my opinion
- Offer suite considerations and structuring your prices / products / launches for cash flow and recurring income
- Financial stability and structuring of money so that you can pay yourself a healthy salary and not worry about any financial issues! Plus have extra to invest in expanded support if you need it
- The mindset and belief that hold everything together so that you feel confident that business and motherhood can make each other BETTER and you give yourself permission to fully lean into your version of it ALL
With love,
Robyn xo
P.S.
If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.
If you would like to learn more about The Mothered Business Mastermind, click here.
Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com
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